SuperBottoms, India's no.1 sustainable baby care brand, as part of its’ strategic growth plans announced the onboarding of Vinod Khedekar as its Chief Operating Officer (COO). Reporting to Pallavi Utagi, Co-founder & CEO of SuperBottoms, he will steer its operations. Vinod is an alumnus of IIM Calcutta and comes with over 25 years of experience setting strategy and managing operations in different industries for organisations viz. Accenture, Crisil, Flipkart and Ajio. He was one of the key leadership team members at Ajio helping them set up and scale their B2B ecommerce business . In his last role, Vinod was COO at Bewakoof.com. Welcoming Vinod to the leadership team, Pallavi Utagi, Co-founder & CEO, of SuperBottoms, said,” As more and more parents especially mothers prefer safety, hygiene and sustainability in their choice of diapers and baby clothing, the category which we have effectively help create in India is bound to grow exponentially. We need more experienced h